Farmers Market

On Sunday I went to my local farmers market.

When I say local, I mean local.  I am fortunate to live within walking distance to one of the largest farmers markets in all of California, the land of grow-almost-anything.  I am blessed to have such amazing produce within walking distance.

Here’s one small section of the market.


And here’s another section.

I didn’t even capture the fresh food vendors from tacos to locally roasted coffee beans to raw vegan food to green smoothie vendors.  It just goes on and on.  Next week.

There’s both fresh produce and fresh flowers for sale so it was extra fun making pictures.

I had a field day with my camera and here are some images I captured.

What cute little mango.   And super sweet.

Locally bottled avocado oil

An orchid to beat all!

Dozens and dozens of varieties of tomato plants.

Get your fermentation on.

I have an easy recipe and method for fermented veggies on the countertop which I call Sweet and Sour Refrigerator Pickles

One of my favorite shots of the day

Another favorite set of images

Have you ever had squash blossoms?  Many people fry them and they are almost a delicacy!  Or here are 5 recipes using them.

These flowers were so beautiful in person.  I could have taken pictures of them all day!

From my last post on the Barre3 DVD I reviewed, it was fun to hear what workouts you’ve been doing lately.  And what workouts you’d like to try next.

And now I’m off to make some Cheater’s Guacamole with the locally grown avocados I have.

And I will wash it down with a Peach Banana Colada Smoothie that I’m going to add some fresh pineapple to!


1. Do you have or go to a local farmers market in your area?

Yes, this one!  I’ve posted about it in the past here, too.

And in San Diego, if I wanted to drive 20 minutes from me, there is a different market going on in different parts of town, almost every day of the week.

2. What are your favorite things to buy at the farmers market?

I love berries, tomatoes, greens, mangos, and pineapple from the market.

Well, there’s really not anything that I don’t like buying from the market.  I have to watch myself so that my eyes aren’t bigger than what we can consume before it spoils because it all looks so good!

3. Do you think it saves you money to buy from the farmers market or not?

I will be honest, I don’t think it’s necessarily cheaper to shop at farmers markets.  On some things, yes, it is clearly cheaper, i.e. a huge stalk of broccoli for $1 dollar.

But on other things, say Fuji apples, it’s more expensive for me to buy them at the farmers market than it is to buy organic Fuji apples in the regular grocery store, or at Whole Foods.

And it’s much more expensive to buy farmers market Fuji apples compared to conventional/non-organic regular-grocery-store Fuji apples.

I can also buy a bag of TJ’s organic salad mix for $1.99 which is about half the price of a comparable salad mix from the farmers market.

Also, blueberries are far cheaper at TJ’s.  No, they’re not organic or local, but they’re cheaper.

However, there is more to life than money and this is true with food choices, too:

I realize that farming is expensive and supporting local farmers so they can continue to farm is wonderful.

Locally grown food usually tastes far better.

There are positive environmental and ecological impacts of eating locally and seasonally.

There is benefit to one’s body and health to eat locally and seasonally.

The variety and types of food I can eat in San Diego from the market blow grocery store selection away!

I remember those things when I notice things cost more at the farmers market.  There’s a reason why.

Talk to me about your markets!


  1. There is simply nothing better than visiting the farmers market at peak season. It’s like a candy store! :) My favorite thing to buy is local fresh picked strawberries. I just got some this weekend that were still warm! Love that!

  2. I LOVE the farmers market!!! I am a vendor myself, so now I appreciate it so much more! Good for you for supporting local businesses! :)


  3. Now i’m regretting NOT going to the farmer’s market on Saturday…jealous of yours!!

  4. So jealous of California produce! Beautiful! :D

    I generally think the farmers markets in VA and DC that I go to are MORE expensive than the regular grocery store. Asparagus is usually a dollar or two more, greens are more expensive, eggs cost more, etc. That whole saving money by shopping local thing may apply for some things, but I really don’t see it much!

  5. wonderful photos!
    waterloo region is known for our farmers markets. one of my favourite dad + me outings is to go the market on a thursday morning. it’s a perfect resource for local produce + fruit – my usual purchases. and i DO save money – have done a comparison. and it’s great to buy direct from the grower.
    envious of that sunshine!

  6. wow; you really are blessed to have such a wonderful market within walking distance! our “good” market is almost an hour away and i usually don’t bother going unless i need to go into town anyway, or haven’t been in a while. i’d love to go more often but it being so far out makes it almost an all-morning occasion on a weekend when I need to get other stuff done, too! But I’ll quite whining, because your gorgeous pictures make me feel as if I’m there :) I seriously adore the shots of the carrots and beets…and the irony in the strawberries with the blueberry sign :P

  7. oh – and as for cost? wayyyy more expensive for me to buy at the market :[ It seems some people always mention getting great deals but I’ve yet to see anything like it at ours!

  8. LOVE the pictures, wow! We have a local market but I havent made it there yet…I’ve been so busy that a quick trip to Trader Joes is all I can manage!

    Brooke Annessa

  9. Totally jealous of that HUGE farmer’s market! :) It is awesome.

    I have a lot of squash blossoms going on in my garden right now!

  10. I love the colors in a farmer’s market! So beautiful. I need to get to one. It’s been too long! I hope you’re having a great week Averie!

  11. I loveloveLOVE Farmers Markets! I’m jealous of yours – we have a few around here, one that I go to most often, but they’re small. I used to live just a block or so away from one, but now I drive about 15 mins to get there. Of course I usually get produce (got fresh spinach from the last one – never had that before!), especially strawberries if I can find them – why are they so much better than they are at the store anyway? ;) But I also love the different breads and jams…and Alex picked up some black bean/jalapeno hummus that he loves! I keep wanting to pick up the maple syrup, but it’s so expensive. As far as saving money – no, it’s slightly more expensive. But if it tastes better and supports the little local guys around here, I’m okay with the extra few cents.
    Great pix by the way! I love how colorful and lively everything seems!

  12. i’m so sad my life is too bonkers right now to do a proper farmers market trip. not enough meals at home!!!

  13. Your pictures are just gorgeous. I will get there one day, still working on it :)

  14. Wow, lucky! I’d go to that farmer’s market every day! It’s been awhile on squash blossoms, they look good.

    1. Yes, but ours are only a few times a week and not near by.
    2. Watermelons and huge zucchinis for spiralizing.
    3. Not really, but the veggies are fresher and better tasting I think not being chilled or stored.

  15. $5 a cup for blueberries!? Ouch! Our farmer’s market is definitely not less expensive than the supermarket but it is better– more fresh plus I like to support local growers. We use the farmer’s market near us for fresh eggs, goat cheese, jams, and some produce. Yours looks heavenly and much larger than the one by my house. Your photos are awesome.

  16. I’ve never shopped at a farmers market before, but I know of one that’s literally right down the street from my house. I just don’t want to go alone and none of my friends want to go with me bright and early to get the good produce lol. I hope to stop by one day non-alone and no longer be afraid and make it a routine lol! I mean $5 for that many blueberries?! I’m jealous.

    • The commenter below you feels it’s not a deal but very pricey.

      Perspectives…so different, huh!

      And go alone. I went alone to mine. And usually do. Sometimes it’s nice to just be alone…with the plants and food and center yourself. Food as yoga so to speak :)

    • haha yeah but it’s fresh and organic. Everything in Texas doesn’t taste as fresh because it’s shipped to us, you know? I bet Cali produce is so much better.
      I’m just afraid to go places like that alone for the first time. It scares me haha! I’m afraid something bad is going to happen to me because I’m so tiny. I will go one day though and tell you how it is!

  17. What an awesome Farmer’s Market!! One of the best things about summer :)

  18. I love farmers markets, but I am more of a go to look than buy kind of consumer. I definitely would love to shop there only, but I just can’t stomach those prices! I know, its good to support the local farmer, but a girl’s gotta eat too!

    The pictures, as usual, are beautiful!

  19. The main reason I go to the farmer’s market is to get grass-fed beef. Pretty much all of the produce in the supermarkets around here is locally grown, and I can’t afford to spend twice as much to get it at the farmer’s market.

    Love that pic with the tomatoes in baskets on the left, onions on the right.

  20. I was at that Farmer’s Market on Sunday as well!!! I usually go to the one in Little Italy on Saturdays, but was unable to make it. The Hillcrest one was a fun change! Your pictures look beautiful, and you have inspired so many of my baking projects :) Love your blog!

  21. I looooove my farmers market. I live in a small town but it is amazing the variety at our market. I just posted on Saturday my most recent loot and yes it saved us a bit of money(plus there are things we can’t buy in the grocery store here anyways) so yes I think it’s cheaper if you know how to shop. A lot of things cost a heck of a lot more than they should, greens, berries, etc. For lack of a better way to describe it, I think when a farmers market is more directed at tourists the prices are higher, I know certain weekends the prices are higher at our farmers market. Plus, certain vendors just sell things for a lot more than others on a regular basis. Plus, I find going early early helps because the best produce goes first and you’re more likely to get a better deal(although some people say to go at the end of the market because some vendors are giving away their produce just to get rid of it for the day). To me some prices are worth getting produce that was just picked that morning. Or on produce that is organic even though the farmer doesn’t legally have the label. It’s so much tastier :D

  22. I love your pictures Averie — you have such a good eye!

    I don’t go to the Farmers Markets too much –there are large ones in St. Paul and Minneapolis — but I go there maybe once per month. I can get decent produce at small stands around our area (so I guess they are mini farmers markets!) and to be honest Costco has some good, cheap produce (most of it is organic too!)

    I think buying some produce at the markets is cheaper — kale for sure is way cheaper there than in the stores, but some fruits and such are more expensive. I guess it all evens out though!

    • My parents’ biggest complaint about the markets in msp area is the short growing season and lack of diversity…northern climate issues for sure.

      See kale here is 99 cents a for a huge bunch in the groc store. Everyone talks about how expensive or hard to come by kale is in diff parts of the country but here, it’s plentiful and cheap in the groc store.

  23. Soo excited…so this farmers market is in hillcrest? i am gonna be heading home to sd this week and want to hit it up for fresh food for our vacay in sd. we will be renting a house in pb the two weeks we are home. so i want fresh foods. thanks for posting. i am excited to hit it up.

  24. I love reading your blog! I found it on my friend’s blog and have been lurking in the background for some time now, so I hope you will forgive me. I admire how much you care about being healthy. Being healthy and making it a priority to eat healthy is a great lifestyle choice, and I do believe it is a choice we all must decide and I admire how much you care about eating clean. I was wondering if you might entertain me and post some pictures of you when you were pregnant with Skylar for fun. I’m sure you had such a great pregnant bod! I am about 11 weeks with my first, and would love your advice on how to stay healthy while pregnant, and what you did to get your body back and of course anything else you want to add! Take care and keep up with the great posts!


  25. Happy Belated Birthday! Sorry, I totally missed out on that one. I zonked out super early last night and have been light on my technology until now.

    Your pictures look great. :-) I LOVE farmers markets. They’re my Happy Place. I snagged 2 pints of strawberries for a total of $4 this past weekend. Awesome! It was at the end of the day. So yes, sometimes deals can be found, sometimes not. You have to know when and how to shop. For example, if I’m looking for a particular veggie, say, baby eggplants, I know to go early.

  26. Your pictures are always so beautiful!

  27. Wow, what I would give to have such an incredible farmers market within walking distance of my house! We have some great markets here in Atlanta, but they’re all at least a 30 minute drive away (that’s Atlanta sprawl for ya!).

    I just love how delicious and fresh all the produce is at the farmers markets. It is much more expensive than going to the store, but it’s such a great thing to support local farmers and businesses and have great tasting food at the same time.

  28. You’re so lucky to have an amazing farmers market! The ones we have around here tend to be kind of lacking in variety. I wish I had access to all that! So yummy, all that fresh goodness :D

  29. I LOVE the farmers’ market, but didn’t have time to make it to mine on Saturday (the only day we have it here :(). I’m not gonna lie, but when I lived out in BC last year, the market there was bigger and much better (especially since I lived in orchard country!), but I make do with what’s available at the one now that we’re living back in Ontario.

    It has a decent selection, but I’m one for visiting MANY vendors, not just a few! I agree that it’s not necessarily cheaper, but hey, it’s fresher (or at least I like to think that). Plus, it gets you out in the community :)

  30. NYC has AWESOME Greenmarkets! And coincidentally, one of my best friends owns Stokes Farm, so I used to work at some of the farmer’s markets in the city selling their produce!

    We’re just now transitioning into vegetable/fruit season here in the northeast, and Heirloom Tomatoes are my absolute favorites!

    I usually think of shopping at the Farmer’s Market as a splurge- I love doing it and I feel good doing it, but it is usually more expensive, and sometimes the food budget is tight. Having a friend who owns a farm and loves to give you free produce helps, though! :)

  31. You’re tempting me to move by you! Wow, that market is glorious. We have nothing comparable, our closest one us 20 miles away, but supposedly another one is cropping up down the road, less than a mile. I won’t hold my breath. :)

    Our grow season is so short. The last farmers market we stopped at last fall had Cali stickers on their produce!! Not kidding, pitiful! Not sure I’d be disciplined at a market like yours. Too tempting to buy everything!

    And yes, I have had zucchini flowers. My grandma on other side of fam used to fry them. I haven’t had them in years– zucchini flowers or that family. Heh :/

  32. Ohhhh I loved going to the farmer market with you via your pics. They were all awesome and I wish I was near one like that. So friggin’ cool!!!!


  33. WOW! Summer’s bounty…love the flowers :-)

  34. Love Hillcrest Farmer’s Market. Since I live in Little Italy, I go to the one on Saturday that’s a block from my place.
    Have you been to that Mexican vendor at the the Hillcrest market that sells Squash Blossom Tacos? OMG you need to try them if you haven’t!
    I get most of my groceries from my co-opt (People’s in OB) and then whatever else at either the farmer’s markets or Whole Foods. Have you been to People’s? It’s vegetarian, local, organic, $15 a year membership, green (solar panels & wind mills), and they have have a sinful hot bar/bakery.

  35. You lucky duck! I live in New York and the growing season here has been just awful – so cold and rainy…too rainy. Fields are flooded and it’s impossible to grow anything. The farmer’s markets around here have been very sparce. Hopefully the weather will turn around.
    Lovely photos of your market, though! The colors are so vibrant! :)

  36. I live in Vermont, and we have amazing farms and local foods to choose from. Every week in the summer there is a great farmers market downtown filled with bursting produce, meats, eggs, breakfast sandwiches, burgers, root beer floats…. ahhh its all so amazing. I notice that the protein is far more expensive for even the same brand you can buy in our local grocery store. A dozen eggs for $5 is hard to rationalize when the same eggs are 3.50 in store, or another brand is $2.50. I try to support when I can, mostly with fresh produce.

  37. That pineapple has your name written all over it! Lovely photos, as usual.

  38. You’re so lucky to live near a large farmer’s market! The colors in your pics are so bright, they look almost unreal. Beautiful! There are farmer’s markets somewhat near me, but it’s still a drive and way more expensive than the store. But when I’m in my college town, the farmer’s market is way cheaper than even Walmart. I guess that’s what happens when you go to college in the middle of a cornfield! ;) Have a good day, Averie!

  39. Beautiful farmers market! I love that one especially :) I try and go to one every week. SOme produce have such great prices, and some are SUPER expensive. If anything avocados, and lemons and even spinach or chard usually have really great prices.

  40. Anytime I have the chance, I swing by the Durham Farmers Market on Saturday mornings! Most times, I just show up without a plan and pick what seems cheap/delicious/particularly juicy.

    I remember my favorite market day, one of the farmers had a few extra peaches at the end of the day and, rather than take them back, he just handed a GIGANTIC one to my friends and I. We split the fruit, passing it around, enjoying the sun and the peach juice getting all over everything, and it was the kind of stuff farmers market dreams are made of!

  41. Your photography is amazing. Everything looks so good at the farmers market.

  42. eva @5FruitsNVeggies Reply

    we don’t have good farmer’s markets up here where i live….but good, i mean as expansive as yours….however, i do like to get delivers from local farms….expensive but it supports small farmers…the extra expense to me i look as donating to a good cause….
    when we spend time in the santa cruz, ca area which is north of the salinas, monterey bay area, the produce is amazing….the produce that gets up here near the sacramento, davis area, great as well…i feel fortunate to live in CA….we pay the price, literally to live here, but so many perks of living here

  43. My town has a very small farmer’s market. It has a few things, but it’s mostly people with their homemade crafts. A couple of places to get fruits/veggies and then random things like donuts, pretzels and popcorn. I’m totally jealous of yours!!

    I love getting veggies there, they do tend to taste so much better. Although, I think I end up spending more money at farmer’s markets than at the store because everything looks so good!

  44. great pictures! farmer’s markets make for great subjects :)
    We have some small, pathetic markets around me, but nothing like yours!
    I honestly usually don’t buy the produce from them because it’s insanely more expensive. I do buy fresh baked breads and things like that though b/c I can’t find bread with simple ingredient lists that in the grocery store. It’s hard to balance $ vs. local support sometimes.

  45. I’ve only been to my local market once or twice. I was bummed that things cost more. However, if my market were as exciting and diverse as yours, I might make trips a wee bit more regularly.

  46. SUCH pretty pictures! I want one of those roses! We have a few local farmers market. My favorite is one right in our town center that just opened up. They have meats, eggs, fruits, veggies, flowers, local food vendors and even a great harvest bread stand! I usually buy fruit and meat for J. I don’t think it saves me money most of the time, but I feel good buying local and organic items!

  47. I would be SO excited to go to a Farmer Market like that!
    The pickles and the avocado oil – amazing!!

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  49. Your pictures are stunning!!!!!!!!!!! I bet Cali has the best farmer’s markets around!

  50. great shots, Averie! I love the olive oil shot with the leafy behind it… :) and those tomatoes!

    we have SO many farmers markets in Portland this time of year, really awesome ones like this. I need to bring my camera next time!

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