And the people have spoken with their clicks.
These are the ten most viewed posts on my site in 2012:
10. 15 Recipes Using Cake Mix (and none of them actually make a cake)
9. Homemade Thin Mints (no-bake, vegan)
8. Old-Fashioned Butter Mints (no-bake, gluten-free)
5. Homemade Peanut Butter (vegan, gluten-free) – Make in minutes
4. Pumpkin Spice Latte (vegan, gluten-free)
2. Raw Vegan Chocolate Chip Cookie Dough Balls (no-bake, vegan, gluten-free)
And the most popular recipe is…
1. Orange Pushup Smoothie (gluten-free with vegan option)
In general I’m not that surprised per se, but the findings are interesting.
Some of the food wasn’t made in 2012 but continues to make the top ten list annually. For example, the Cookie Dough balls were made in 2009 and each year they continue to be in the top ten; as does the Pumpkin Spice Latte and No-Bake Cake Batter Truffles, both of which were created in 2011.
If given more time, I think the Old-Fashioned Butter Mints and Thin Mints could have surpassed other recipes and ranked even higher, but I didn’t make them until June and July 2012, respectively. I suspect they’ll do well in 2013.
It’s also interesting that two recipes with mint made the top ten and #11 was Triple Layer Fudgy Mint Oreo Brownies
Two beverages made the list and the beverage that took the top spot was an afterthought of a post. I had just returned from Aruba early last January, was swamped, didn’t have time to actually bake something, but needed to make something. So I made a citrus-ey, summery smoothie. In early January. Clearly, I still had Aruba on my mind, but apparently the timing worked.
Things that can be made in a blender or food processor are popular from Peanut Butter to Smoothies to Cookie Dough.
No-Bake is always popular and all but three items on this list are no-bake. The Smores Bars are technically baked, but barely. The Avocado Puff Pastry although it requires baking, it’s more of an assemble-and-bake rather than a baked-from-scratch recipe. The other baked post is the Cake Mix Recipes post.
Cake mix and things that taste like cake batter are always popular. No matter what people say about cake mix and claiming to want to shun it, they click on it. From my 15 Recipes Using Cake Mix post to the No-Bake Vanilla Cake Batter Truffles, cake mix has been around for generations because it’s easy, it works, and it gets the clicks.
Chocolate is present in five of the ten recipes, not surprising. Peanut butter turned up twice; three times if you count the 15 Cake Mix Recipes post.
There’s only one savory recipe that made the list, the Avocado Puff Pastry. Savory or ‘healthy’ recipes never get the clicks that the sweeter recipes get. My vegetable-based recipes, family-friendly casseroles, dinner options, and savory food only ever get a fraction of the clicks on both my site or on the food sites that my desserts or sweeter options generate.
As I look at this list, I feel like many of these recipes are a little underwhelming. They’re not complicated, they’re not involved, I don’t know if they’re ‘classics’ that people will make over and over for generations to come, but they’re what the people wanted in 2012.
It’s a reminder to me that in 2013 I shouldn’t necessarily try to reinvent the wheel with multi-step recipes or things that are too involved. When it comes right down to it, easy, simple, straightforward, and on the sweeter side seems to be what you want.
Thanks for the Elegant Food Gift Box Giveaway Entries
Are you surprised with the results?
Any recipes you’d like to see more of in 2013?
What did you make in 2012 that was memorable?